{365 Days of Social Media} Day 51: Engage
By: Marlynn Jayme SchotlandNow that you have educated and entertained your audience, it’s time to secure their connection to your business or brand personality by engaging them. You hear a lot about engagement in social media.
10 Ideas to Engage Your Social Media Audience
* Ask questions. It’s the simplest, easiest, and most effective tool of engagement.
* Host a contest.
* Invite customers to share photos of them using your product or service and post them on either your website, blog, or Facebook page.
* Host a Twitter party (more details on how to host a Twitter party to come in future posts)
* Post a poll on your Facebook page.
* Create a Pinterest profile with community boards that allow your audience to share their pins.
* Create an informal advisory board of your best Twitter followers, Facebook fans, and blog friends.
* Respond to their tweets, Facebook comments, blog comments.
* Reward loyal customers with social media shoot-outs and surprise gifts.
* Host an industry TweetUp. Taking the online relationship with customers offline is an important piece to the social media puzzle.
There are a million and one ways you can educate, entertain, and engage your audience. What are some of your favorite ways to engage your social media audience?
365 Days of Social Media™ is a basic social media networking online bootcamp from graphic design & social media strategy studio Urban Bliss Media. Each day, the Urban Bliss Life blog will feature a quick tip, tactic, and inspiration to help you maneuver the wacky world of social media with confidence.
Marlynn Jayme Schotland runs on coffee, bacon, red wine, and the Beastie Boys. She is the Editor of Urban Bliss Life, Regional Sales Manager of Plum District (Portland), and Owner/Principal Designer + Strategist of Urban Bliss, LLC .
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