365 Days of Social Media, Day 78: Hootsuite

Yesterday in our 365 Days of Social Media post, we briefly introduced Tweetdeck, a Twitter client that allows users to manage multiple social media accounts in one convenient place. Today we take a quick look at Hootsuite, another popular social media management tool. There are two main price plans for Hootsuite: Free, and a Pro [...]

{365 Days of Social Media} Day 78: Tweetdeck

One of the biggest challenges most of the small business owners I work with face, is a perceived lack of time. How will I find time to tweet, post on Facebook, update my blog when I am already too busy trying to run my business? There are a plethora of social media tools available to [...]

{365 Days of Social Media} Day 54: Surprise Rewards

While I try to look at the bright side of life in all situations, let’s be honest: sometimes life just sucks. All in all, it’s been a crappy birthday week for me so far. I’ll spare you the details, but let’s just say that I’m exhausted, in pain, annoyed & frustrated, trying to be positive, [...]

{365 Days of Social Media} Day 50: Entertain

To have a strong presence in social media, you not only need to educate and inform your audience, but it helps to entertain them as well. By this, I don’t mean you need to be overly silly, but simply show more personality. Now that you’ve reeled them in with your educational and informative posts, help [...]

{365 Days of Social Media} Day 49: Educate

When working with small businesses on social media campaigns and during my workshops, I often talk about the three E’s of social media: Educate, Entertain, and Engage. EDUCATE Social media is a wonderful platform for businesses and individuals alike to educate audiences. From a business standpoint, you want to educate your audience about your product [...]

{travel bliss} 2 Days in Seattle, Part 4: Little Stops, Big Stops

Seattle is one of those cities where you need to just don your comfy shoes (women of the world, do not – I repeat: DO NOT – only pack 2” heels as I did! OUCH.) and simply walk around to discover the city’s treasures. Here are a few spots we were pleased to discover during [...]

{travel bliss} 2 Days in Seattle, Part 3: Top Places to Eat & Drink in Seattle

First off: two days in Seattle is not nearly enough to enjoy the gastronomical delights the city has to offer. There are simply too many options and never enough time. We tried to visit as many places as we could during our #2DaysInSeattle visit, and we look forward to returning to Seattle again soon to [...]

{travel bliss} 2 Days in Seattle, Part 2: The Alexis Hotel

Our 2 Days in Seattle adventure continues with the place we rested our tired feet and sleepy heads after long hours of walking and exploring. When choosing accommodations for travel, I tend to prefer smaller boutique hotels to large convention center-esque hotels. So when given the choice between two hotels for my 2 Days in [...]

{365 Days of Social Media} 2 Days in Seattle, Part I: Social Media Brilliance

This week’s 365 Days of Social Media is taking a bit of a turn and slight break, but I’ll be back with daily updates soon! {above image from VisitSeattle.org} Let me begin by being completely candid: I have never been a fan of Seattle, Washington. Growing up in Portland, Oregon, I had plenty of chances [...]

{365 Days of Social Media} Day 32: Using Pinterest for Business

While many believe Pinterest to be solely for female crafters, wedding dreamers, and pretend perfect housekeepers, there are a growing number of businesses using Pinterest. Some of them are doing a fantastic job, while others are still trying to figure it out. Here are some tips on how to use Pinterest for business: * Create [...]