{365 Days of Social Media} Day 28: Be a Resource

Strategy

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{365 Days of Social Media} Day 28: Be a Resource

Social media outlets can be incredible communities abundant with resources, growth opportunities, knowledge sharing. It is truly incredible how much one can learn from social media connections, and how many professional and personal life changes can stem from a simple exchange between you and somebody else online. They say sharing is caring, and it is [...]

{365 Days of Social Media} Day 26: Pinterest Etiquette

365 Days of Social Media, social media, Strategy

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{365 Days of Social Media} Day 26: Pinterest Etiquette

You LOVE Pinterest. I know. I get it. I’ve been there too. It’s an intoxicating collection of inspiration and dreams. In recent months, Pinterest has seen a huge surge. Now it seems you are all on Pinterest – all the time, pinning and repinning away. {Read my Pinterest primer if you are not sure what [...]

{365 Days of Social Media} Day 24: LinkedIn Groups

365 Days of Social Media, social media, Strategy

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{365 Days of Social Media} Day 24: LinkedIn Groups

LinkedIn Groups is a great way to ease yourself into the business social aspect of LinkedIn and gain more appropriate connections. Why join a LinkedIn Group? To stay on top of industry trends and news. Members tend to post industry-related articles, case studies, and press in Groups. To gain new, relevant connections. By joining social [...]

{365 Days of Social Media} Day 23: FB Cover Photo

365 Days of Social Media, social media, Strategy

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{365 Days of Social Media} Day 23: FB Cover Photo

By now, you should have Timeline for Facebook (if you don’t, click on the previous link to make the switch). Your cover photo is a large, full-width photo that spans across the very top of your Facebook Timeline. It sits directly above your Profile Photo. Your cover photo, like your profile photo, is visible by [...]

{365 Days of Social Media} Day 22: Quora

365 Days of Social Media, social media, Strategy

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{365 Days of Social Media} Day 22: Quora

Yesterday we touched upon the importance of questions in the engagement process. Today we focus on the social media platform that is all about questions: Quora. What is Quora? It’s a site where you ask and answer questions. Like other social media sites, you can follow people and they can follow you. You can follow [...]

{365 Days of Social Media} Day 15: LinkedIn Headline

365 Days of Social Media, social media, Strategy

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{365 Days of Social Media} Day 15: LinkedIn Headline

Did you know that you can edit your LinkedIn Professional Headline from the automatic headline LinkedIn creates for you if you leave this section blank? You can, and you should, edit this. Your LinkedIn Professional Headline is a brief description of who you are and what you do — NOT necessarily your job title. However, [...]

{365 Days of Social Media} Day 12: Acronyms

365 Days of Social Media, social media, Strategy, technology

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{365 Days of Social Media} Day 12: Acronyms

The length of social media updates are based on the brevity and immediate gratification from which texting was built, so texting acronyms carried over into social media, and are now the norm. Of course, there are certain acronyms that are specific to certain platforms, but in general, most standard texting acronyms apply in social media. [...]

social media

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Twitter Taboos

If you’ve been on Twitter for longer than a few months, you’ve likely come to realize that there’s quite a bit of complaining about how people use Twitter, on Twitter. “Old” Twitter purists such as myself who have been using it for 3 years or more are easily made cranky by common missteps made by [...]

Top 10 Facebook Tips…For My Parents

social media

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Top 10 Facebook Tips…For My Parents

My parents recently joined Facebook. I know. My initial reaction was to revert back to 16-year-old mindset and step up my privacy settings for what they could see on my feed, but then my horror/amusement quickly turned from viewing their activity through the eyes of being their daughter into analytical food for my role as [...]